Experience Launched
The Experience Launched event is triggered when a user launches an experience. An experience can be launched by a push notification, a Universal Link or a deep link from elsewhere in your app.
Table Schema
Experience Launched events are stored in BigQuery in the experience_launched table. The following is a detailed description of each column in the table grouped by data model.
Event
Properties of the Experience Launched event.
| Column | Description |
|---|---|
| event.timestamp | A UNIX timestamp (seconds since January 1st, 1970 at UTC) indicating the time the event occurred. |
| event.experience_session_id | Deprecated Use the event.attributes.experience_session_id column instead. |
| event.attributes.experience_id | The ID of the experience that was launched. |
| event.attributes.version_id | Each time an experience is published a new version is created. This column stores the ID of the specific version of the experience that was launched. |
| event.attributes.experience_session_id | The time between when a user launches an experience and dismisses it is called a session. This column is a unique ID assigned to the session that began when the Experience Launched event was triggered. The session ID is useful for certain reports such as calculating the average time spent engaging with an experience. |
| event.attributes.timestamp | Deprecated Use the event.timestamp column instead. |
Experience
The experience that was launched.
| Column | Description |
|---|---|
| experience.id | The experience’s ID. |
| experience.version_id | Each time an experience is published a new version is created. This column stores the ID of the specific version of the experience the event is associated with. |
| experience.screen_id | Deprecated Use screen.id instead |
| experience.block_id | Deprecated Use block.id instead |
| experience.block_action.type | Deprecated Use block.action.type instead |
| experience.block_action.screen_id | Deprecated Use block.action.screen_id instead |
| experience.name | The experience’s name. |
| experience.screen_ids | The IDs of the screens belonging to the experience. |
Device
The device that triggered the event.
| Column | Description |
|---|---|
| device.id | A unique device identifier. On iOS this is the value returned from UIDevice.identifierForVendor. On Android this is a UUID generated by the Rover SDK. |
| device.token | The token used by APNS or FCM/GCM to sent notifications to the device. |
| device.locale_lang | The language portion of device’s current locale as set in the device’s system settings. E.g. “en”. |
| device.locale_region | The region dialect portion of device’s current locale as set in the device’s system settings. E.g. “US”. |
| device.time_zone | The device’s current time zone. E.g. “America/Toronto” |
| device.sdk_version | The version of the Rover SDK the device has installed. E.g. 1.6.2 |
| device.platform | A value of “iOS” or “Android” indicates this event was created by a device through the Rover SDK in a native app. A value of “Web” means the event was triggered by a device through a web browser. Currently the only events that can be triggered through a web browser are experience events when viewing a mobile-web version of an experience. |
| device.os_name | The name of the operating system the device is running. E.g. “iOS” |
| device.os_version | The version of the operating system the device is running. E.g. 11.1.2 |
| device.model | The name of the device model. E.g. “iPhone 6 Plus” |
| device.manufacturer | The manufacturer of the device. E.g. “Samsung” |
| device.carrier | The mobile carrier the device is currently connected to. E.g. “T-Mobile” |
| device.app_identifier | The unique identifier of the app the device is running. E.g. “com.example.MyApp” |
| device.background_enabled | Deprecated No longer in use. |
| device.notifications_enabled | Deprecated Use device.notification_authorization instead. |
| device.bluetooth_enabled | Indicates whether the device currently has Bluetooth enabled. |
| device.location_monitoring_enabled | Indicates whether location monitoring is enabled. This could be turned off permanently in the system settings or by switching on airplane mode. |
| device.aid | The advertising identifier associated with the device. On iOS this is the value returned from advertisingIdentifier. |
| device.location.latitude | The latitude of the device’s last known location obtained from a location update. |
| device.location.longitude | The longitude of the device’s last known location obtained from a location update. |
| device.location.accuracy | The accuracy of the device’s last known location obtained from a location update, measured in metres. |
| device.ip | The last known IP address of the device. |
| device.notification_authorization | Indicates whether the device has authorized the app to display notifications. |
Customer
Deprecated The customer model and all of its columns are deprecated and no longer in use.